Ever since its inception, the Tag Heuer watches have been cutting through the hype in the world of luxury watch brands. Following the legacy of more than 150 years, it encashes strong history of innovation and groundbreaking inventions. Ruling the world of Swiss luxury watchmaking for more than a century, these masterpieces remain the choice of many watch enthusiasts due to their higher levels of precision and performance. Watches from Tag Heuer have been legendary in the field of chronographs and sports watches, making them rule over their counterparts.
History of TAG Heuer
When dating back to its history, it becomes quite essential to trace back its roots to the world of sports. Making a debut in 1860, the foundations of Heuer Watch Company was laid down by the Edouard Heuer. Within a short span, the company firmly footed itself for its distinguishing quality workmanship and precisions timepieces. In the 1880s, the company hit the market with its series of technical innovations that made it grow as a specialist in the field of timing sporting events. And during the 1920s these sports timepieces were sported by the Olympians in the Antwerp, Paris and Amsterdam Olympics. Then, in 1933, Heuer introduced another dashboard instrument for automobiles and planes: the Autavia. This clock featured a timer function and could run for an impressive eight days without being wound.
The 1980s were a time when Heuer witnessed the major changes. Later in 1985, a group named Techniques d'Avant Garde acquired the company and became the brand we know today, TAG Heuer. Under the new regime, the company still continues to uphold the Heuer's original values.
Now let’s take a look at the most famous models from Tag Heuer watch catalog:
Tag Heuer Carrera
TAG Heuer's most iconic models are associated with automobile racing, and one of them is the Carrera. It links to the world of sports, the name Carrera comes from the Carrera Panamericana, a dangerous race which used to run on the public roads of Mexico from 1950 to 1954.
Jack Heuer wanted to create a watch for ferocious race car drivers. It had to be perfectly legible and tough enough to withstand the vibrations drivers experience during a race. The result is a watch that has achieved cult status among the watch lovers. The Tag Heuer Carrera has always been synonymous with TAG Heuer. An icon that was modified and improved for years to follow so that even today it is as reliable, advanced and attractive as it was half a century ago. The role ‘Carrera' has played in both TAG Heuer's history and the modern chronograph watch cannot be ignored. The Tag Heuer chronograph watch was pitched as a yardstick in the world of chronograph watches - which other brands till this date are still struggling to achieve. From the beginning, we have seen the icon in different incarnations: new colors, different designs, and materials. While one of the Tag Heuer Carrera models which are must be added to your bucket list is - Tag Heuer Carrera Calibre 5.
Carrera Calibre 5
Beautifully designed with day-date display, 41 mm stainless steel case, and bracelet, and an automatic movement with a power reserve of 38 hours, protected by sapphire crystal, makes this Tag Heuer Carrera Calibre 5 watch the smartest classic Carrera out there.
TAG Heuer Formula 1
Perpetuating their longstanding relationship with the sports industry, in 1986 the Heuer eventually launched their first Formula 1 series watches named as Tag Heuer Formula 1. It was a big moment for the company because it was the first new watch in the family after Heuer was acquired by Techniques d'Avant Garde. The new Formula 1 used a bold analog design with a cutting-edge quartz movement – and it remained quartz-only watch until very recently.
The TAG Heuer Formula 1 Series 1 is unlike any previous models of Heuer watches. It is encapsulated in a fiberglass case with top ETA movements embedded within. The later models were provided with the chronographs and were classically styled, earning even more followers. While Formula 1 was discontinued in 2000 after LVMH acquisition, but it was shortly revived with a new Tag Heuer Formula 1 chronograph design and still continues to represent a key part in the Heuer watch catalog.
Tag Heuer Link
The Tag Heuer Link is the descendant of a watch originally released in 1987, shortly after TAG acquired Heuer. It is a stainless steel sports watch featuring very distinct bracelet with S-shaped links giving it a bold look. With creative and innovative design features, the TAG Heuer Link watch has become a symbol for success worldwide.
Tag Heuer Aquaracer
Debuted in 2004, the Aquaracer series has developed into one of TAG Heuer’s most popular watches. These watches offer sporty watch looks and professional dive watch features at a reasonable price. As you may interpret from its name, this TAG Heuer Aquaracer can descend to 300 meters, or nearly 1,000 feet below the surface, which is quite sufficient for even the most ardent underwater sportsman. This exclusive range of the Tag Heuer Aquaracer chronograph watch have following diving watch features embedded in them
• Unidirectional countdown bezel
• Large and luminous hands and markers to ensure excellent legibility under all conditions
• The oversize, screw-down crown with double gaskets to avoid any anything penetrating inside
• A scratch-resistant sapphire crystal with nonreflective treatment
The bracelet features a double-security clasp to assure that it firmly grips to the wrist of an Aquarer while underwater. These Tag heuer dive watches are powered by the Swiss-made Caliber 5 automatic movement which operates at 28,800 vibrations per hour or 4 Hz with a 38-hour power reserve.
Hence after exploring through this article, you can not deny the fact that TAG Heuer continues to be one of the most innovative and successful watchmakers in the world. Their never-ending quest for precision and perfection are the factors making them stand apart from their competitors.